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Things to know about Lacoste

Lacoste

The french tennis player René Lacoste was the name giver and founder of the Lacoste brand. He lived from 1904 to 1996 and won several tournaments at the French Open, at Wimbledon and at the US Open. At the beginning, his father was in no way enthusiastic about the wish of René to play tennis. In the end, his father gave him the permission to play, but upon condition that René should achieve his first international success within five years. His incredible talent and endurance enabled him to become a world-class player within this short period of time. In 1924, he won the Olympic Games and further victories were to follow. For health reasons, he had to quit his favourite sport at the age of only 25 years. From then on, he devoted himself to the world of fashion.



all items by Lacoste

Lacoste Ziane Chunky 217 1 CAW White 84.95€   Lacoste Marice BL 2 SPW Black 69.95€   Lacoste Ziane Chunky 217 1 CAW Light Orange 84.95€   Lacoste Ziane Chunky 217 1 CAW Black 84.95€   Lacoste Carnaby EVO 217 2 SPW White Light Pink 99.95€   Lacoste Lerond 217 1 CAM Navy 89.95€   Lacoste Carnaby EVO 217 2 SPW White Light Grey 99.95€   Lacoste Straightset SP 217 1 CAM Navy 99.95€   Lacoste Straightset SP 217 1 CAM Light Tan 99.95€   Lacoste Lerond 217 1 CAM Light Tan 89.95€   Lacoste Endliner 217 1 SPM Light Grey 109.95€   Lacoste Chaymon G117 1 SPM Black 124.95€   Lacoste Chaymon 117 1 CAM Dark Brown 129.95€   Lacoste Carnaby Evo 217 1 SPM White Blue 109.95€   Lacoste Carnaby Evo 217 1 SPM White Dark Orange 109.95€   Lacoste Marthe 117 1 CAW Khaki 69.95€   Lacoste L.30 Slide 117 2 CAM Red 59.95€   Lacoste L.30 Slide 117 2 CAM Navy 59.95€   Lacoste L.ight 117 1 SPJ Light Grey Red 55.96€   Lacoste Lancelle 6 Eye 117 2 CAW Light Pink 87.96€   Lacoste L.ight 117 1 SPM Navy Blue 98.96€   Lacoste L.ight 117 1 SPM Black 98.96€   Lacoste L.12.12 BL 2 CAM White 79.96€   Lacoste L.12.12 BL 2 Cam Navy 79.96€   Lacoste Marice BL 2 SPW White 69.95€   Lacoste Marice BL 2 SPW Navy 69.95€   Lacoste Marthe BL 1 SPW White 69.95€   Lacoste Marthe BL 1 SPW Navy 69.95€   Lacoste Marthe 117 3 CAW Pink 69.95€   Lacoste Marthe 117 1 CAW Navy 69.95€   Lacoste Lancelle 6 Eye 117 2 CAW Light Grey 87.96€   Lacoste Lerond BL 2 CAM White 89.95€   Lacoste Lerond BL 2 CAM Black 89.95€   Lacoste Ziane Chunky LCR SPW White White 79.95€   Lacoste Ampthill LCR2 SPM Black Black 80.96€   Lacoste Ampthill LCR2 SPM Dark Blue Dark Blue 80.96€   Lacoste L.ight 117 1 SPJ White Pink 55.96€   Lacoste L.ight 117 1 SPJ Black Grey 55.96€   Lacoste Carnaby EVO 117 3 SPW Light Grey 99.95€   Lacoste Endliner 117 1 SPM White Green 109.95€   Lacoste Chaymon 116 1 SPM Light Grey Dark Grey 99.96€   Lacoste Chaymon 116 1 SPM Black Dark Grey 99.96€   Lacoste Ampthill 117 1 Cam Navy 87.96€   Lacoste Marcel 117 1 CAJ Black Black 51.96€   Lacoste Carnaby Evo Bl 1 SPJ White Navy 58.46€   Lacoste Carnaby EVO BL 1 SPJ Navy Navy 51.96€   Lacoste Carnaby EVO BL 1 SPJ White Pink 51.96€  
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The Lacoste company first used to produce polo shirts for tennis players which have come to be the brand's most famous garment. Decorated with the green crocodile, they have become an integral part of the world of tennis. Back then, tennis players only wore white tennis clothes, but with Lacoste this was about to change: The polo shirts and also tennis clothes produced later on brought colour into the snow-white world of tennis, still remaining fashionable and elegant. Hence, the brand revolutionised the fashion of the tennis players at that time. The crocodile as its trademark derived from the founder's nickname he has already had since his youth and kept it until his death because of his vigour and endurance. He wasn't only ambitious on the tennis court, but also in the world of fashion and business he was able to assert himself and his label over decades. Quite early, the founding father had the idea to stitch the green crocodile on the products as a visible woven badge. He started a trend since logos of other brands like adidas or Nike often are printed or embroidered on the products.
Even beyond the world of sports, the brand has come to be an elegant brand many people prefer to wear. Apart from the original polo shirts, decent clothes like pants, jackets and dresses as well as perfume, jewellery, watches, bags, sunglasses or shoes can be found on the market. Due to the wearing comfort plus the selection and fabrication of high-quality materials, the products of the brand are unique. Always decorated with the green crocodile, the shoes for men and women have become real trendsetters. In the course of this, the brand still today pursues a plain and elegant line. The Lacoste ballerinas, for example, are a good choice in the summer, underlining the sporty style of the woman wearing them. Lacoste shoes - the right choice on any occasion.

 

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