Giesswein

Giesswein

A leading producer of broadcloth and knitwear, the traditional brand Giesswein from Tyrol has been very popular for decades. Walter and Elisabeth Giesswein started to produce knitwear from new wool already in 1954, but had their breakthrough only in 1974 with the launch of their famous slipper socks made from broadcloth, which quickly became an international bestseller. But Giesswein doesn't only produce classic felt slippers and Tyrolean jackets as the Austrian brand has impressively proven only recently: with the help of crowdfunding, Giesswein was able to produce its first outdoor shoes made from merino wool, called Merino Runners, in 2017. There was a great demand for these innovative feel-good sneakers, which were constantly sold out for some while. But why are Giesswein Merino Runners that compelling and what is so special about merino wool?

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Giesswein

Merino wool has played an important part in the outdoor market for years, but it has mainly been used for the production of functional underwear and outdoor clothing. With the launch of sneakers made from merino wool this soft sheep's wool has seen a boost – unsurprisingly, as it has many favourable properties which offer best comfort. Unlike conventional wool, which often is rough and itchy, merino wool has a fine, crinkled texture that feels soft and pleasant next to the skin. In addition, it is extremely light, flexible, breathable and still water-repellent. What's more, merino wool is odour-inhibiting, antibacterial, moisture-regulating and temperature-regulating. Giesswein was one of the first brands to launch sneakers completely made from merino wool. The company created an innovative upper called Merino Wool 3D Stretch with a special treatment for flexibility and resilience. The unique texture of merino wool made it possible to create small air cells which help regulate temperature to keep your feet warm in winter and cool in summer. Merino runners for men and women also have an extremely lightweight EVA sole as well as an interchangeable organic Eco Ortholite footbed. Giesswein Merino Runners are manufactured in Austria from quality merino wool, which is guaranteed mulesing-free. But these casual shoes are also very versatile and have a classic design so you can wear them at work, during leisure time or on a journey – Giesswein Merino Runners are comfortable and stylish companions on any occasion. So come and have a look at www.schuhdealer.com and order Giesswein shoes online.

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